Whatever your goal from using Instagram, it stands to reason that you want to reach potential customers. Maybe you’re selling a product, or launching a dropshipping business that allows you to open an online store without inventory. Let’s imagine you’re running an e-commerce website. So why wouldn’t you leave the “simple stuff” –– like scheduling posts or engaging with followers –– to the bots? Find (Better) Followers While it’s absolutely feasible to monetize your Instagram account, it takes a lot of work. More likely, you’re using Instagram as a tool to promote a business or grow a following.Įither way, the end goal and top priority is monetization.
Saving time is important in the world of Instagram, simply because starting an Instagram blog from scratch isn’t most people’s sole priority. After all, if you had the time to handle every single one of your marketing activities yourself, why would you bother paying for a tool to do them for you? Sure, that might not sound like the most exciting benefit, but it’s the biggest reason most people start using automation. Provided that you choose the right ones and optimize them for your needs and goals.īut is it worth it? Will it actually improve your Instagram marketing? Or are you better off leaving the bots to argue with each other on Twitter? 3 Pros of Instagram Automation Save TimeĪccording to research from GetResponse and SmartInsights, the number one benefit of marketing automation is simple: saving time. In any case, automation clearly has a wide range of use cases, many of which could potentially play an important role in your Instagram growth strategy. These low-effort automations can have a negative effect on your reputation on Instagram and, in the case of automatic commenting, can lead to bans or worse. It’s also important to note that certain IG automation tools can handle menial and repetitive tasks such as liking other people’s posts for you or commenting on posts automatically to gain traction. Some Instagram automation tools carry out a range of functions, while others focus on one or two key tasks.
Instagram bot tools software#
Instagram automation is the use of software tools to automatically perform tasks on Instagram, such as: A (Brief) Definition of Instagram Automation With that in mind, in this article, we’re going to look at the pros and cons of handing your Instagram marketing activity over to Instagram bots. Just because automation has the ability to perform tasks faster than us mere humans, that doesn’t mean it’s performing those tasks effectively. It’s easy for us to be dazzled by fancy new technology and assume the latest tool is the solution to all our problems, but often that’s not the case. Today, 75% of marketers say they use at least one type of marketing automation, with the wealth of digital marketing tools capable of automating everything from email marketing to social media scheduling.īut marketing automation isn’t always the right solution. Things have become a little more sophisticated since then.